Our Story

Our Story

RUSH the JONES was born on September 14, 2025.

……..because on September 13, 2025, during the showdown of Texas Tech VS Oregon State, having to wait on a rain delay, our roommates made the legendary decision to RUSH the JONES!

As a result, our friends were arrested for their actions and kindly escorted off the field. We couldn’t let the story end there, so we quickly sat down and wrote a song about the adventure and posted it on TikTok, which lead to over 1 million views in just 4 days!

We now have a new mission. Our ultimate goal is to use our song as a platform to pay off our roommates legal fees and bail.

What started as a joke, turned into a brand! Thanks to the wonderful people at Texas True Threads, we are going to turn this moment into a movement. At the end of the day, RUSH the JONES isn’t just a brand, it’s about helping your friends the best way you can, even when they make a dumb decision.